Why Business Owners Should Get Into Business Listing Directories

Business listing directories are popular sources of information on the Internet. An online search about businesses will include links to free business listing directories in the search results. People who manage business search directories do not have to worry about content, since these are basically fresh content is being posted all the time by members.

Business guide directories are well-known examples of online business tools. People who want to advertise here need contact details, such as company addresses, phone numbers, websites, and emails. Years before the advent of the Internet, the most popular form of business listing directories is the Yellow Pages. With the popularity of the Internet, however, many businesses find less value in promoting their business in the Yellow Pages. The number of people using the generic Yellow Pages and its business map directories is decreasing, while the cost of advertising, expensive to begin with, is rising every year.

Distributing printed marketing materials such as pamphlets and brochures is common method for promoting business within a limited area. For instance, a newly opened restaurant can hand out flyers to nearby offices and residential buildings to attract customers. However, these are rather costly, compared to registering your company in free business listings over the Internet.

To link submissions to online business search directories, it is important that people see the advantages of registering their business with that directory. They will want to know how easy it is to manage their account and what kind of information they can post in the online business listing sites. Online business map directories need to highlight special features such as the ability to link to Google maps to provide directions to their place of business.

If you have created your own business listing website, you also need to emphasize how signing up with a business directory compares with other advertising media. For instance, compared to TV, print, and radio advertising, marketing via online free business listing directories is less expensive and more likely to spread the marketing message to target audiences.

Keep in touch with your users and encourage interaction among your customers by creating a forum in your business listing directories. Business owners can exchange ideas and information among themselves, so that they get more value from your website. Keep in mind that happy customers can contribute a lot to your marketing through word of mouth.

How Can Your CPA Help Your Business Save Money

Saving business money is not as simple as it sounds. A business starter might be unfamiliar with the useful ways of saving money or may indulge in practices of blindly saving money. It is crucial to identify the areas that help you build your business savings.

A professional like a CPA can help you save business costs in the most suitable manner. Learn about the ways in which a CPA can help your business save money from the following discussion:

Planning a Business Budget
Budgeting is the first step on the ladder toward successful business money saving. With a budget plan in place, you can expect a balance between the money spent and money earned by the business. A CPA can help you with monthly business budget planning so that you are able to learn the exact figures of all business expenses. This further helps you avoid or cut off unnecessary expenses.

Most small business owners usually avoid the procedure of preparing a monthly budget. On the other hand, hiring a professional CPA helps them maintain discipline when it comes to monthly business budgeting.

Maintenance of Key Documents
Some of the key documents of a business include balance sheets and profit and loss statements. The development of detailed and accurate documents is an important part of the overall business money saving process.

Again, the least that is expected from a small business owner is to maintain these important documents. On the other hand, a CPA shoulders the responsibility of updating these documents on regular basis, as they ultimately help in learning about the ways in which your business cash flows in and out.

Management of Business Debt
One important aspect of business money saving is to avoid the accumulation of business debt. This is possible if the business owner is able to relay the business loans on time. Besides, it is important to clear the monthly bills so that they don’t add to the late payment costs.

Scarcity of time may push a business owner into the situation of debt accumulation. A CPA can help the business owner avoid this situation by keeping records of loans and bill payments and reminding the business owner about the same.

Management of Business Credit
Just like the management of business debt, it is important that the business credit should be managed so that it doesn’t lead to business money loss. If your business has a credit lending policy, it is important that you receive the credit payments on time. If you find it difficult to manage your business credit, an expert CPA can help you by maintaining the records of business credit lending.

Saving Money on Taxes
A small business owner should be concerned about saving money on his tax returns. This can be done in a number of ways, and only a professional has the right knowledge to assist you with this. For example, a CPA can help you save business money on taxes in the following ways:

• A CPA makes a business owner familiar with tax credits and the ways to achieve them. For example, setting up business in the enterprise zone of your city can help you earn tax credits. Employer hiring credits is another way in which a business owner can build his business savings, and a CPA can make you familiar with it. There are many other similar ways in which a CPA can help you earn tax credits.
• A CPA makes the small business owner familiar with tax deductions that play a significant role in business money saving. You must know how to include deductions on business travel expenses, equipment buying expenses, and donations. Your CPA can educate you on these aspects.
• Again, the maintenance of important business records throughout the year is important to pay an accurate amount toward taxes and also to avoid IRS penalties.

Clear Investment Picture
Business investments are great ways for building business cash flow. The idle cash should be utilized in one way or another to build business cash flow. However, you must have enough information about the most profitable investment plans and products that exist in the market.

A CPA has the capability and experience to analyze the investment market. He can advise you about stocks, bonds, mutual funds, and other investment vehicles that you can utilize for receiving good profits through business investments. You can rely on the information presented by a CPA to make sound investments.

A CPA can advise you on various other things that are useful in saving business money and avoiding unnecessary expenses. For example, he can advise you on maintenance of inventory, about business mergers and acquisitions, and about business expansions. A CPA also helps in maintaining an efficient employee payroll system.

3 Ways A Business Credit Card Will Help Grow Your Business

Small business owners, even ones who have set up a separate bank account for their business, often hold off on procuring a business credit card, choosing instead to use their personal card for business transactions. The arguments for doing so range from not wanting to give up spending rewards offered by personal cards to not seeing the advantage in a business card, since they must be personally guaranteed by the business owner anyway.

It is true that small businesses do not typically qualify for credit cards that are not personally guaranteed by the business owner. This is unlikely to change as the issuing bank is entitled to financial protection in a case where a small business fails. Therefore, a small business owner is just as responsible for their business debt as they are for their personal expenses.

It is also true, at present, that business credit cards are not bound by the same consumer protection laws which govern personal cards (although expanding these protections to include small business cards has been proposed). These 2 facts may make business owners even more wary of opting to utilize a card specifically in the name of the business.

But there are several excellent reasons to utilize a business credit card for your small business.

Tracking your business expenses on a personal card may seem simple on the surface; you only need to carry and use a single card and the expenses are all there on the statement so you can sort out which is for business and which personal at the end of each billing cycle. But there are definite disadvantages to this practice.

Having company expenses mixed in with personal makes it very easy to miss business purchases on your monthly statement. You may be omitting some transactions that should be classified as business expenses, ultimately affecting your tax liability and your bottom line. In addition, because you track your personal expenses and your business expenses, these “cross-over” expenses are essentially being double-posted each month – once to ensure you track the business expenses, and then again to make sure you are accurately tracking your personal cash flow. This practice is costing you valuable time each month that could be spent growing your business. With a business credit card, your expenses are cleanly and easily separated and tracked for accounting and tax purposes, saving you time.

Tracking company purchases on your personal plastic does nothing for establishing credit in the name of your business. If you do plan to grow your business and will someday be looking for a loan or credit line to help you reach your goals, a business credit card is a great way to establish an ongoing record of financial responsibility.